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Promotional Video

Increase Your Business Sales with Promotional Video

Can a promotional video push your business sales? Well, definitely! Promotional videos are targeted towards boosting your web traffic that can further boost your brand as a whole.

YouTube, the biggest video streaming site enjoys great traffic which tells us that a video can grab the audience attention much more than any other available promotional strategy.

Video content is more powerful and can pull the crowd to your website. This is the reason why a lot of businesses are using video marketing for boosting their business sales.


1)  Enhance Brand Credibility with a YouTube Channel

You can easily enhance your customer base by posting your promotional videos on YouTube.  Create a YouTube channel that can help your brand getting recognition among your customers. With the right video marketing strategy, your business will be able to stand out in the market. Try to create entertaining & education videos to inform your offerings to your audience and post them on your YouTube channel.


2)  Post your Videos on Your Social Media Platforms

 If you are not registered with any social media platforms, then try to register with as many social media accounts as you can. These accounts are very necessary for you as you can share your promotional videos on them and let your audience know about your products/services. When you share a promotional video on your social media platforms, people will come to know your brand.  The more your videos are shared on your account, the more they are viewed.


3)  Add Videos to Your Site

Sometimes too many written words provide boredom to the readers. In this situation, posting videos on your website can be great for you and can appeal your viewers due to the interesting information showed in them. A video message is much effective in explaining your product or service in the right way.


4)  Use Facebook Live for Business

Using Facebook Live is one of the best ways to communicate with your followers in real timing. You can use it to manage live streams and to run them at a defined time.

In this way, you are able to build a wide audience for your brand.

Facebook live is a great platform to promote your products/services or to demonstrate them.


5)   Go for the Best Marketing Messages

If you want your videos to be more effective, go for the proven marketing messages. What you are trying to say through your video should be crystal clear & impressive so that whoever will see it, he will get attracted to your products and services. Your marketing message should connect your viewers emotionally only then you will be able to create an impact on your audience.

Your video should be made in a way to gain the trust of your audience. Every video should have a corporate logo so that you may seem to be a genuine company to your viewers.


6)   Share your Video as much as You Can

If you are looking to get great benefit from your videos, then you must share them everywhere. As these videos have an expanded reach so they can be viewed by a large number of audience. Sharing these videos through social media or email can boost your brand. You can also embed these videos into your website that can provide a great impact on your brand as people who will visit your site can see these videos and have a feel of the work you do.

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Explainer Videos

Channelize your Business and Make Profit through Business Explainer Videos

You have a corporate website functional which is going in parallel with your sales effort. It is good to have promotional techniques working for you. It is preferable to consider the selling technique that should click while going promotional with your product. If you are into a business and want to increase its viewership, one sound advice would be to create business explainer videos that sell. The online viewership has shown a considerable increase within a period of time since video was used as a medium to promote. The World Wide Web will help you succeed.

A domain that represents your services and a website that will make your business live and happening should also have a video that says it all about the product, its unique attributes and how to reach to the service provider. If a website has a video with 3D visualization or perhaps a 360 view video which is designed properly and looks attractive and also has a corporate explainer video then there will be more visits to it and hence communicating the website’s message will be more feasible.

Coming up with a website is a good idea and one big step towards giving your business the acclaim it deserves. Web development relates to a comprehensive set of tasks which works in liaison with what the client needs and this should now go in liaison with video production company and implementing explainer videos or a 3D visualization video to your website. The development process involves non-design elements like markup, coding and content management system.

To put forth the proposed sales pitch in the most interactive manner, there is a concept that uses the innovative method of storytelling. It is the explainer video we are referring here that also puts into use voice over technology that gives information on product and services and highlights the unique traits through animation and info graphics. Answers the frequently asked questions arising in the customer’s mind. Promotes a product launch and maximize leads. Enhances search engine marketing efforts.

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Video Marketing

Video Marketing Ideally Suited for your Business

A recent survey reveals some amazing facts on how video marketing leverage business promotion and make a company popular. The publishing world whether it relates to print media, social media or company website, keeping the audience stick to the video is one key aspect throughout the active session of the website. There are some techniques that do wonders to the key metrics of the video available after it shared to the World Wide Web.

90% of marketers are using video in their campaigns and a promotional explainer video is a name behind the many increased conversion rates exceeding up to 80% when compared to the earlier stats. Any business endeavor can get worldwide acclaim through promotional videos by putting into use the right promotional strategies used in accurate zones. 90% of marketers are using video in their campaigns and a promotional explainer video is a name behind the many increased conversion rates exceeding up to 80% when compared to the earlier stats.

Either use promotional thumbnails that say much about the video through a little snapshot of the video in its thumbnail or at least a page that will work well when added as a thumbnail. The preview image can be the first frame of the video or the frame where the company is introduced to the audience. Sometimes the preview image can also show short snippets of the entire video to give an idea on what the video is about.

The product page is essential and is the core point where the video call to action will be taken into consideration. It is a product that the user is keen to buy and is, therefore, referring to the video at the first place. A common marketing trend is to generate interest and a product is introduced best by highlighting not the basic but the essential attributes of the same.

Silver Bazel has a clear-cut approach when it comes to the creation of explainer video with all aspects taken care off in the best possible manner. Need an explainer video? Contact Us.

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Explainer Videos

Explainer Videos –The Single Most Powerful Tool for Lead Generation

Have you ever imagined what is in store for us in the next five years to come? It will be a time when most of the marketing campaign will be focused on one single channel for promotion and lead generation and it is the production of explainer videos. Leading animation studios are more inclined towards explainer videos at large. There are several moving objects that are brought to life through animation is done and make it more informative and attractive by creating much needed visual appeal. This was done through videos.

If you want your sales pitch to make the best out of your promotional efforts then videos are the best resort. You need to have elements accumulated and added to the video and make it speak for the marketing pitch that is intended towards the audience to induce sales. Every sales promotion method that is used today highlight more of the customer’s needs and how they will be benefitted out through the efforts brought into action.

Promotional methods that involve paperwork are old school ways of doing promotion and bring in more leads. This traditional method of promotion involves a lot of expenditure on stationery with the least possibility of attaining fruitful results and more time will be needed until the sales efforts reap in good results. So the most ideal way to get your sales number clicking is by going the visual way of promoting your product through the single most powerful tool and that is through video marketing.

The most appealing manner through which you can shift the attention of the audience and use their freedom of expression in driving attention to the sales pitch is through a corporate explainer video. Add animation to it which can be of many types like motion graphic, whiteboard animation, character animation and also through the infographic, a new way that exemplifies video resources supported by facts and graphics animation.

Do not lag behind in your sales efforts and let others succeed. Get a corporate video made at Silver Bazel studio with a group of animators who will be more than happy to make your sales pitch do wonders for you. Silver Bazel caters to explainer video creation through extensive use of 2D, 3D and whiteboard animation.

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3D Product Visualization Explainer Videos

ERD Explainer Video- Self Explanatory in Itself

It was a day full of triumph for the team working in the best manner hence building better brand identity for the product that came into focus. The client wanted a more technically inclined draft of the script on ERD power charger, based on the specified points as discussed earlier. The team had the basics in hand but now they were required to work on the visualization aspect. The technical facts were assimilated first and then a blueprint of the video was created through a PowerPoint presentation.

The video started by welcoming viewers to the world of quick charging bringing into the forefront the next level charging technology which is extensively used in smartphones and power banks that will save you from the hassles of not having your device charged when you need it the most. The explainer video further goes into explaining the types of adaptors that are USB compatible, UL- certified and Type C Versions.

The visualization then moved towards making a comparison between 2 times faster charging and normal mode charging through animation and also the diagram showing 75% more efficient charging. This was the area of focus where the comparison was shown diagrammatically using animated techniques to clarify it more in specific terms.

Then came the most fascinating part of merging 3D elements into the video that showcases the packing box with a 360 degree 3D animation of box highlighting the BIS approved label on the box. This part showed the BIS seal guaranteeing tamper proof packing of the charger. Then as the animation shows the rear of the box, it zooms in over the specifications for quick charging and normal mode at output wattage of 24W followed by on-screen text. The charger cabinet description is also indicated with the help of 3D visualization which is merged beautifully with 2D animation.

This corporate explainer video aimed at gluing audience to the video screen by showing 3D rendering of the charger getting connected to the power outlet and then there is the mention of technical specifications. In short, this was an explainer video that said more about the protocols of quick charging but was interactive at the same time.
Silver Bazel is the brain behind coming up with such an explainer video which is a clear blend perfect explainer video with technical details and 3D animation along with motion graphic animation.

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Explainer Videos

Conversion Rate of your Video- An Integral part of your Marketing Campaign

explainer video was ranked as the most reviewed type of content during the buying decision process.Videos are soon becoming an integral part of your overall marketing campaign. Studies reveal that leading marketers surveyed worldwide over social channels and live events show an increase in the use of videos either uploaded to the company website or circulated through social channels like YouTube. It has also revealed freshly brewed statistics on the fact that using video requires 37% fewer unique site visits to generate marketing response or raw unqualified leads. In regards to businesses, another recent survey revealed that explainer video was ranked as the most reviewed type of content during the buying decision process.

According to many B2C Content Marketer, “You will have to have an emotional bonding with customers and eventually try putting into use the resources for a steady and successful marketing campaign. The next main factor is the visual appeal that a video creates for substantial conversion rates to come to your kitty. 80% people remember what they see and visual experience is the most trusted means of communication. Business marketing videos are backed by compelling storytelling and then bringing the product into the light with the use of well thought off animated graphics, visuals and thought to provoke promotional voice over. Explainer videos give corporate exposure to your business and play a pivotal role in generating more ROI.

The Performance of your Script

Your video should speak for itself and a well-written script is a basic foundation on which the success of the video depends a lot. A script is essential to give a specific voice to your explainer video so that it can speak for itself for successive leads. Such sales materials are full of catchy content backed by amazing facts or a storyline with product description as the main content. It is the voice over that counts and you can get it recorded by a voice-over artist and integrate into the corporate explainer video.

The script should have a conclusion which should not be an overt sales based message but should leave a great impact on the viewer so that he could close the deal and accelerate the sales meter. Find out a definitive takeaway through an impactful script that should speak for itself and build up heavy on your conversion rates.

Silver Bazel offers solutions that will best promote your business through explainer videos. This explainer video company comprises of a very talented team of scriptwriters, 2D sketch artists and 3D animators who will make your sales pitch appealing and the most viewable piece of information available.

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Explainer Videos

The ‘Taelman’ Explainer Video – A Problem Solver for Many

The most important motive behind explainer video creation is to connect with the audience. The creators of such videos must be adept enough to bring to light the key concepts within which the storyline should revolve. There has to be a problem and of course a solution to it which should be a problem solver for the viewers at large.

Looking into a Generic Fact

Taelman explainer video had a storyline that focused largely on the fact that looking into the aggravating cost of fuel these days no one can really tolerate any kind of pilferage or wastage due to spilling. As a very diligent businessman, Mr. Bhargava hears the voice of the massive DG set starting up in his factory. He is quite concerned about the pollution that it is causing. Pollution, fuel pilferages are all problems that are faced by Mr. Bhargava and which also reflects the problem faced by the masses as well. The video starts with this generic approach and then further refines it to connect it with the story and then giving a possible solution.

Cumulative Effort towards Problem Solving

Then comes the actual part of the storyline with a story in it that will go further in explaining how the problem arises and gets solved cumulatively through a product or service. This will then help create the brand identity of the product in focus. The protagonist is concerned of the pollution that the DG set is causing and finally gets very worried with the DG set malfunction and possibly thinks what might have caused it. He then, eventually zeros upon the adulterated fuel which can be the reason for the breakdown of the DG set. The problem is solved when without delay, Mr. Bhargava visits Taelman’s website and places an order. He is delighted to see an instant confirmation by Taelman and pilferage free fuel reaches to him within no time.

Story from the Character’s Perspective

An animated character of Mr. Bhargava is a representation of a common businessman who is troubled by the ongoing pilferage of Diesel. The animated character is reflective of the common man who might enter into such situations. The company and its product are introduced by a friend of the main character Mr. Bhargava. The character animation, therefore, is intended so that the audience connects well and sometimes sees him in the place of the character facing a problem and thereby gets interested and wants to know about the solution to end his woes.

Explainer videos with such problem-solving elements definitely are successful for the company for which it has been created. Silver Bazel and its team can make things work for you and your product. They would perhaps think out of the box for you and come up with a splendid storyline with great problem-solving methods that will help engage the audience.

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Explainer Videos

How to Make Your Project Responsive with Explainer Videos

We all hate being lectured and being explained about a thing and we really want it to be fast and sometimes self explanatory.We all hate being lectured and being explained about a thing and we really want it to be fast and sometimes self-explanatory. It is about knowledge sharing with everything which is explained is for a purpose. Whether in the field of education or sales, things are almost the same. For sales off course you would need a marketing campaign running for you and it should bring you results as well.

The World Wide Web will help you succeed. By having a website you can place your explainer video on the homepage and see it doing wonders for you. If a website is designed properly and looks attractive and has an explainer video in it, there will be more visits to it and hence communicating the website’s message in a more effective way.

The Design Element

The content, design, and performance of an explainer video are necessary across all devices to ensure usability and satisfaction. If you want to improve the look and feel of your video, give it a more responsive with the design which is compatible with a variety of devices. It should not merely satisfy giving information but at the same should have a stronger base to capture the minds of the audience at large.

Why Explainer Videos?

Corporate explainer videos will help increase the conversion rate and lower the bounce rate and increasing the responsiveness of a project. Such videos are compatible with a fully functional e-commerce website with a shopping cart design and are ready with complete visual presentation through graphics and animation on the banner. Explainer videos can be played and is compatible with all types of the latest mobile devices. So, if you are into a business and want to increase its viewership, one sound advice would be to go online with corporate explainer videos.

Silver Bazel can be the ideal choice for you in giving a new look and feel to the website designed for you along with an equally relevant explainer video with 2D and 3D animation and 3D visualization. This web development and design company believe in customer’s satisfaction to consistently meet with client’s needs as the highest priority and also retrieve higher ranking in search engines.

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Explainer Videos

How to Measure Performance of Product Explainer Videos

An agreeable notion today is about video marketing which is effective as it has one aspect in it that clicks and it is the visual appeal it provides that makes it going. Viewers can get familiar to things they can connect to visually. We know people hardly listen to a marketing piece that hardly matters to them. They consider it simple waste of time but if it is presented in a unique manner with ample use of elements like infographics, motion graphic animation, lively characters based on the story then it is like putting the icing on the cake. Explainer video consists of all these elements.

Creating a marketing explainer video and making it viral is not the end of the story. You will have a considerable amount of time to do more than just making it viral and posting to various channels. It is good you added it into your YouTube channel but the next thing you can do is to promote further and how you can do it is further explained below:-

Analyze the Reach

Is your video getting the clicks it deserves after going viral? Are you measuring the reach? Reach refers to the extent your videos are promoted and the circle through which most of the likes and subscribers are coming to your video feed in YouTube or the video posting in facebook. The traffic to the page and the number of plays and views to the video is another key factor to concentrate upon. How well you can do that is depends on how much time you can devote to analyze the leads and then channelize your video according to it.

Viral Stats Matter for you

Now the next thing which will probably work for you are the stats that are visible once the video goes viral. One needs to study those to make sure how well your video has faired in social media and what is liked the most and also about the visitors and the country to which they belong. Facebook Like pages has an insight section which will lead you to the page that shows the actions on the like page, page views in the present week, reach, post engagements and page followers.

Silver Bazel lets you follow your dream of having a profitable business through Explainer Video creation for your company. Just give the preferences and the product details and silver Bazel will give you the best explainer that will promote your business through its interactive medium.

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Explainer Videos

How Effective are Explainer Videos- An Analysis

If you are ignoring the use of explainer videos for business promotion, then you are most possibly on the wrong track. Video marketing is the primary choice today and such marketing endeavors are essential for grabbing the attention of your potential audience. When done effectively, adding video can benefit your organization in creating a brand identity of the product offered for sale. Video marketing is one thing that goes viral with the maximum amount of likes and shares.

Explainer videos have now become an essential component of marketing done for your website and services. A 30 to 90 seconds explainer video is far more effective than the other marketing efforts that you make like doing SEM, SEO, PPC and Social media marketing. These have less appeal than other modes of visual presentations.

What do you expect from a website that very well describes your service? Most conventional types will include some images and text to put forward their message. But looking into the present case scenario, doing this is simply not enough. Video marketing with explainer video containing an effective sales quotation can turn the tide towards you. There are certain facts that prove it better:-

Audience Get Decisive with Explainer Videos

A recent poll shows that 90% of people who do online shopping find explainer videos interesting than other modes of promotion and above all they are able to make decisions. Whether it is to know about a product or simply reading the testimonials of customers, sales go higher with explainer videos. The customer can very well asses his or her decision on buying the product or going for something else.

Share Short and To the Point Explainers

You have an engaging Call to Action (CTA) but it is of no use if the video gets irritably long. The attention span of customers is shorter and videos less than 15 seconds are ones that get social exposure through sharing. Therefore, the need of the hour is to get engaging short content in explainer videos that work well on your ROI.

Explainer videos are a must-have for businesses to communicate their brand messages. Whether it’s a complex idea or a creative solution, explainer videos leave a lasting impression on customers to learn more about your products and services.

To analyze if you are on the right path leading towards your target audience, get an explainer video for your service. Silver Bazel provides video creation services and will create an Explainer Video for you.