There are video makers who have actually created corporate explainer videos with 3D rendering in it and then added motion making the animation work for the overall sales promotion methods. As you can see, the client used it on two different mediums. An animation with the use of info could be considered as an explainer video if it accompanied by a voice-over. There are different uses for them and they cater to different markets. Creating a professional looking engaging video is a specialist skill that if done correctly can generate sales, leads and drive new business for your company.
Now combining an infographic with an explainer video is a great idea. Explainer videos are for those who have a broader, more general type of audience, while infographic mostly used as content, increasing the amount of time that your audience spent on your site, and hopefully return for more. The infographic is with the story on their website while the animation is shown on Twitter (social media).
Animated explainer videos serve a different purpose as they can be read in a noisy train or in a quiet office while videos often rely on audio. Experts think that videos can create more engagement and generally are better at instilling an emotional response than an intellectual one – where info-graphics excel but it is good to have both an infographic and explainer video together to work on the message given and also keep it engaging for the audience through amazing information in graphic form.
Self-explanatory product explainer videos with 2D and 3D animation should never be compared with an ordinary explainer video since it creates a unique identity for companies or start-ups in a more persuasive way, getting people excited about brands and inspire people to make a move. And above all: a video tells a story. They are two incomparable things.
Silver Bazel creates and inspires the audience with Video that has an infographic in them to help businesses all over the world connect with their customers quickly by explaining their product or concept through animation. Our bespoke custom made videos will give you the edge over your competition and help skyrocket your business massively by leveraging the power of video.