It is a mere cliché to put it this way but printed materials leave little impact on the audience. An explainer video is not just a video, it’s an audiovisual tool you can use to create to gain much needed recognizable identity for your company, representing and reinforcing your brand across the web. It is just the same way as your company logo and website will do. It is the most appealing channel that will analyze the key metrics and finding answers to how videos serve as better alternative is therefore the need of the hour. A recent survey reveals keeping the audience stick to the explainer video is one key aspect throughout the active session of website.

You need to give a synopsis of your video even before it starts playing for the audience. The number of clicks on a video totally depends on audience performance and what they feel or think that will eventually make them click a video and increase its watch time. Either use promotional thumbnails through a little snapshot of the video in its thumbnail, or add a page that will work well when added as a thumbnail. Both ways you are going to gain acclaim and add to the engagement factor through an appealing presentation of the company and its product portfolio.

Boasting is not the key to successful marketing. Speaking more of the company achievements and saying least about the product will not help in creating an edge even if you are using a video presentation. The product page is essential and is the core point where the video call to action will be taken into consideration. Remember, the audience is watching the video because he is interested on the product that you market and therefore looking through what your company offers will be the first priority. Make slides that highlight the product core features in the explainer video.

Silver Bazel is a clear cut approach to development of explainer videos with a team working towards quality presentation of company related product and services. The team consists of sketch artists, voice over writer, visualizers, 2D motion graphics artists working together to make an explainer video stand out to its fullest. Check out the website to know more on the steps involved in the production of explainer videos, visit at www.silverbazel.com. Need an explainer video? Call us at +91 8881 380 380 and likewise email queries at contact@silverbazel.com