Video Marketing- Customer Driven Strategy for Maximum Benefits


Any marketing strategy which is bereft of video content marketing is devoid of one of the most powerful ways to market your product or service. Video marketing has the potential and inherent ability to capture and hold a consumer’s attention. The impact of video marketing is longer than the visit time in website of people reading a text or viewing image.

Online video has literally exploded during the last 5 years, with YouTube reporting that states- “Mobile video increases by 100% every year. Every minute, 300 hours of video are uploaded to the site. Within another year, the video will account for 70% of all Internet traffic, according to recent studies. By 2019, global consumer Internet video traffic will account for 80% of all consumer Internet traffic.”

What you need is a storyline. The motion graphic you use should very well fit in with the storyline and you much pay heed to it to avoid going off-track and drift from the actual promotion that you intend to do. Some corporate explainer videos enhance the performance of the video with the use of kinetic typography and motion graphics, plus the consistently smooth background music, helps viewers focus more on the content of the video.

Sometimes being laid back works and we are referring to the real groovy versions with casual-tone script and laid-back voice-over make for a light video that’s still compelling to watch. This means that the voice over which is not superseding the company product features and other traits that make a company distinct from others in the competition.

Silver Bazel pays heed to the essentials of video marketing. The make videos along with interactive animation used in the right places along with catchy and ‘to the point’ texts. Silver Bazel has a team that makes it a point, that all important elements are added. The explainer video in Delhi NCR will have a voice over with concise and effective content and the animations that give life to the characters relevant to the video storyline.

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